Monday, September 22, 2008

Top 10 Social Media Blogs in India

The genesis of this post started long time back when I started the Social Media Marketing space in India for a while now. After hovering around in the Web, I've found very few comprehensive lists on Social Media Blogs in India. So this effort is primarily to put all those insightful & interesting blogs under "Top Social Media Blogs in India's" list and rank them accordingly.

The "Top 10 Social Media Marketing blogs" list ranks blogs according to Google PageRank, Alexa Rank, Number of Feed Subscribers, Technorati Authority and My Ranking (as Sampad's Rank).


#1

Gauravonomics (RSS)

8

4

5

3

5

25

#2

Rajesh @ BlogWorks (RSS)

8

5

5

3

2

23

#3

India PR Blog (RSS)

7

4

5

3

2

21

#4

Customer World (RSS)

7

5

3

3

2

20

#5

Kiruba Shankar (RSS)

7

5

3

1

3

19

#6

Dina Mehta (RSS)

5

5

3

3

3

19

#7

Bhatnaturally (RSS)

8

3

5

1

1

18

#8

Technology, Mobility, Usability and other Musings (RSS)

7

5

3

1

1

17

#9

Brants (RSS)

7

4

3

1

1

16

#10

Daksh's Marketing Blog (RSS)

5

5

3

1

1

15

















The list down below are the rest of the blog which are trailing behind as per the ranking to get into the top 10 list.

#11

Interactive Marketing Blog (RSS)

6

4

3

1

1

15

#12

Marketing in a branded world!! (RSS)

6

3

3

1

1

14

#13

MisEntropy (RSS)

6

3

3

1

1

14

#14

Saurabh Garg (RSS)

6

2

3

1

2

14

#15

Marketology- Emerging Trends (RSS)

5

4

1

1

3

14

#16

One Size Fits One (RSS)

5

4

1

1

1

12

#17

CheckPosts- On Marketing Media and Culture(RSS)

4

4

1

1

1

11

#18

Digerati Forum (RSS)

3

3

1

1

1

9


Each of the five factors range from 0 to 10, where 10 is the maximum score. The maximum total score for each blog, therefore, is 50. There will be monthly updates on the ranking. Below you will find the details about the algorithm:

Blogs Considered: The list considers only blogs that have high percentage of Social Media related content. Topics might range from Social Media news, information, tips, building communities, conversations etc.

Google PageRank (0 to 10): Google PageRank is a link-analysis algorithm that interprets web links and assigns a numerical weighting (0 to 10) to each site. The actual PageRank was used in the algorithm.

Alexa Rank (0 to 10):Alexa ranks sites with an algorithm that incorporates page views and reach (the percentage of all web users who have visited that particular site). This ranges were determined based on the Alexa Rank (i.e., 150k and up, 150k-100k, 100k-75k, 75k-50k) and each range was asssigned a number (1 to 10).

Feed Subscriber (0 to 10): Subscriber ranges were determined (i.e., 1-50, 50-100, 100-150, 150-200 and more) and each range was assigned a number (1 to 10).

Technorati Authority (0 to 10): Much like the InLinks count, Technorati's Authority count is the number of blog (as opposed to individual links) that link to a particular blog. Ranges were determined based on Technorati's Authority rank (i.e., 1-100, 100-200, 200-400, 400-600 & more) and each range was assigned a number (1 to 10).

Sampad's Rank (0 to 10): This is the only subjective measure in the algorithm to be assigned to the blogs which will be ranked. The actual rank depends on the content of the blog posts, quality of the blog posts, frequency, creativity & relevancy.

P.S. These are the best blogs on Social Media in India. If you also want to feature in the "Best Social Media Blogs in India" list, please link back to this post or else mail me at sampad.s [at]gmail.com your Blog Address and RSS feed for review. As soon as your blog gets listed, will mail you back.

Friday, September 19, 2008

Google's Intelligent Cloud & Kevin Kelly's "Next 5,000 days of the Web"

From Google Blog Post:

"...The internet has had an enourmous impact on people's lives around the world in the ten years since Google's founding. It has changed politics, entertainment, culture, business, health care, the environment and just about every other topic you can think of. Which got us thinking, what's going to happen in the next ten years? How will this phenomenal technology evolve, how will we adapt, and (more importantly) how will it adapt us?....."

Some more juice on this: "....Thus, computer systems will have greater opportunity to learn from the collective behavior of billions of humans. They will get smarter, gleaning relationships between objects, nuances, intentions, meanings, and other deep conceptual information. Today's Google search uses an early form of this approach, but in the future many more systems will be able to benefit from it."

Now this is real damn interesting stuff - Future of Google or should I say Future of Internet. Saurabh has got some interesting stuff to share here on "Future of Search" too.

What really got me excited was not the word Future which is all around this blog post but the prediction of different set of minds towards one direction i.e. Future of Search linked with Google & Internet par se.

Check out the video from Kevin Kelly from TED Talks.




One suggestion would be to check the comments down below the video.

Though this is the end of the post but the question will still remain: Where are we going? So just to put it in simple words, the best way to predict the future is to invent it, so we will be doing our best to make good on our experts' words every day - Karen Wickre & Alan Eagle, Series Editors of Intelligent Cloud from GoogleBlog.


Yahoo Launches SpotM in India

From TechCrunch: "......Yahoo India announced that it has launched yet another social network for the 16-24 age bracket in an attempt to capture the growing market in India. And although scant details are available, it sounds interesting.

Target Market:


Dubbed SpotM, the new social network will bring college-aged and those close to going to college together in one space.

Marketing/Targetting Dilemma:


There’s no word on how Yahoo will be able to ensure everyone using the service is really as old as they claim, but Yahoo believes it can manage that problem.

Points of Differentiation:

SpotM attempts to differentiate itself by offering two features:-

1. The idea of a secret friend.

2. SMS integration with anonymous chat.

According to Yahoo, SpotM will allow users to make friends with other users and if they choose, make those friends private so other users don’t know about the relationship. SMS integration with anonymous chat will let users correspond via SMS without revealing their phone number.

Scepticism:

It’s nice to see Yahoo try something new, but whether or not its privacy initiatives will really work in its favor remains in doubt. As social networks become more popular, it’s transparency that parenting groups are looking for, not privacy. And once those issues arise, every social network buckles under the pressure. Will Yahoo be any different?

SpotM is currently in private beta.

My Comments:

I’m not too sure about this new initiative by Yahoo since already within a span of 2-3 years there have been plethora of Social Networking Sites (SNS) developed by Indians and Intl giants like Google etc. So for SpotM, it better be good, different, fast, high on usability and wide reaching otherwise another failed investment I suppose to nudge Indian expectations from Yahoo.

Monday, September 22, 2008

Top 10 Social Media Blogs in India

The genesis of this post started long time back when I started the Social Media Marketing space in India for a while now. After hovering around in the Web, I've found very few comprehensive lists on Social Media Blogs in India. So this effort is primarily to put all those insightful & interesting blogs under "Top Social Media Blogs in India's" list and rank them accordingly.

The "Top 10 Social Media Marketing blogs" list ranks blogs according to Google PageRank, Alexa Rank, Number of Feed Subscribers, Technorati Authority and My Ranking (as Sampad's Rank).


#1

Gauravonomics (RSS)

8

4

5

3

5

25

#2

Rajesh @ BlogWorks (RSS)

8

5

5

3

2

23

#3

India PR Blog (RSS)

7

4

5

3

2

21

#4

Customer World (RSS)

7

5

3

3

2

20

#5

Kiruba Shankar (RSS)

7

5

3

1

3

19

#6

Dina Mehta (RSS)

5

5

3

3

3

19

#7

Bhatnaturally (RSS)

8

3

5

1

1

18

#8

Technology, Mobility, Usability and other Musings (RSS)

7

5

3

1

1

17

#9

Brants (RSS)

7

4

3

1

1

16

#10

Daksh's Marketing Blog (RSS)

5

5

3

1

1

15

















The list down below are the rest of the blog which are trailing behind as per the ranking to get into the top 10 list.

#11

Interactive Marketing Blog (RSS)

6

4

3

1

1

15

#12

Marketing in a branded world!! (RSS)

6

3

3

1

1

14

#13

MisEntropy (RSS)

6

3

3

1

1

14

#14

Saurabh Garg (RSS)

6

2

3

1

2

14

#15

Marketology- Emerging Trends (RSS)

5

4

1

1

3

14

#16

One Size Fits One (RSS)

5

4

1

1

1

12

#17

CheckPosts- On Marketing Media and Culture(RSS)

4

4

1

1

1

11

#18

Digerati Forum (RSS)

3

3

1

1

1

9


Each of the five factors range from 0 to 10, where 10 is the maximum score. The maximum total score for each blog, therefore, is 50. There will be monthly updates on the ranking. Below you will find the details about the algorithm:

Blogs Considered: The list considers only blogs that have high percentage of Social Media related content. Topics might range from Social Media news, information, tips, building communities, conversations etc.

Google PageRank (0 to 10): Google PageRank is a link-analysis algorithm that interprets web links and assigns a numerical weighting (0 to 10) to each site. The actual PageRank was used in the algorithm.

Alexa Rank (0 to 10):Alexa ranks sites with an algorithm that incorporates page views and reach (the percentage of all web users who have visited that particular site). This ranges were determined based on the Alexa Rank (i.e., 150k and up, 150k-100k, 100k-75k, 75k-50k) and each range was asssigned a number (1 to 10).

Feed Subscriber (0 to 10): Subscriber ranges were determined (i.e., 1-50, 50-100, 100-150, 150-200 and more) and each range was assigned a number (1 to 10).

Technorati Authority (0 to 10): Much like the InLinks count, Technorati's Authority count is the number of blog (as opposed to individual links) that link to a particular blog. Ranges were determined based on Technorati's Authority rank (i.e., 1-100, 100-200, 200-400, 400-600 & more) and each range was assigned a number (1 to 10).

Sampad's Rank (0 to 10): This is the only subjective measure in the algorithm to be assigned to the blogs which will be ranked. The actual rank depends on the content of the blog posts, quality of the blog posts, frequency, creativity & relevancy.

P.S. These are the best blogs on Social Media in India. If you also want to feature in the "Best Social Media Blogs in India" list, please link back to this post or else mail me at sampad.s [at]gmail.com your Blog Address and RSS feed for review. As soon as your blog gets listed, will mail you back.

Friday, September 19, 2008

Google's Intelligent Cloud & Kevin Kelly's "Next 5,000 days of the Web"

From Google Blog Post:

"...The internet has had an enourmous impact on people's lives around the world in the ten years since Google's founding. It has changed politics, entertainment, culture, business, health care, the environment and just about every other topic you can think of. Which got us thinking, what's going to happen in the next ten years? How will this phenomenal technology evolve, how will we adapt, and (more importantly) how will it adapt us?....."

Some more juice on this: "....Thus, computer systems will have greater opportunity to learn from the collective behavior of billions of humans. They will get smarter, gleaning relationships between objects, nuances, intentions, meanings, and other deep conceptual information. Today's Google search uses an early form of this approach, but in the future many more systems will be able to benefit from it."

Now this is real damn interesting stuff - Future of Google or should I say Future of Internet. Saurabh has got some interesting stuff to share here on "Future of Search" too.

What really got me excited was not the word Future which is all around this blog post but the prediction of different set of minds towards one direction i.e. Future of Search linked with Google & Internet par se.

Check out the video from Kevin Kelly from TED Talks.




One suggestion would be to check the comments down below the video.

Though this is the end of the post but the question will still remain: Where are we going? So just to put it in simple words, the best way to predict the future is to invent it, so we will be doing our best to make good on our experts' words every day - Karen Wickre & Alan Eagle, Series Editors of Intelligent Cloud from GoogleBlog.


Yahoo Launches SpotM in India

From TechCrunch: "......Yahoo India announced that it has launched yet another social network for the 16-24 age bracket in an attempt to capture the growing market in India. And although scant details are available, it sounds interesting.

Target Market:


Dubbed SpotM, the new social network will bring college-aged and those close to going to college together in one space.

Marketing/Targetting Dilemma:


There’s no word on how Yahoo will be able to ensure everyone using the service is really as old as they claim, but Yahoo believes it can manage that problem.

Points of Differentiation:

SpotM attempts to differentiate itself by offering two features:-

1. The idea of a secret friend.

2. SMS integration with anonymous chat.

According to Yahoo, SpotM will allow users to make friends with other users and if they choose, make those friends private so other users don’t know about the relationship. SMS integration with anonymous chat will let users correspond via SMS without revealing their phone number.

Scepticism:

It’s nice to see Yahoo try something new, but whether or not its privacy initiatives will really work in its favor remains in doubt. As social networks become more popular, it’s transparency that parenting groups are looking for, not privacy. And once those issues arise, every social network buckles under the pressure. Will Yahoo be any different?

SpotM is currently in private beta.

My Comments:

I’m not too sure about this new initiative by Yahoo since already within a span of 2-3 years there have been plethora of Social Networking Sites (SNS) developed by Indians and Intl giants like Google etc. So for SpotM, it better be good, different, fast, high on usability and wide reaching otherwise another failed investment I suppose to nudge Indian expectations from Yahoo.

Monday, September 22, 2008

Top 10 Social Media Blogs in India

The genesis of this post started long time back when I started the Social Media Marketing space in India for a while now. After hovering around in the Web, I've found very few comprehensive lists on Social Media Blogs in India. So this effort is primarily to put all those insightful & interesting blogs under "Top Social Media Blogs in India's" list and rank them accordingly.

The "Top 10 Social Media Marketing blogs" list ranks blogs according to Google PageRank, Alexa Rank, Number of Feed Subscribers, Technorati Authority and My Ranking (as Sampad's Rank).


#1

Gauravonomics (RSS)

8

4

5

3

5

25

#2

Rajesh @ BlogWorks (RSS)

8

5

5

3

2

23

#3

India PR Blog (RSS)

7

4

5

3

2

21

#4

Customer World (RSS)

7

5

3

3

2

20

#5

Kiruba Shankar (RSS)

7

5

3

1

3

19

#6

Dina Mehta (RSS)

5

5

3

3

3

19

#7

Bhatnaturally (RSS)

8

3

5

1

1

18

#8

Technology, Mobility, Usability and other Musings (RSS)

7

5

3

1

1

17

#9

Brants (RSS)

7

4

3

1

1

16

#10

Daksh's Marketing Blog (RSS)

5

5

3

1

1

15

















The list down below are the rest of the blog which are trailing behind as per the ranking to get into the top 10 list.

#11

Interactive Marketing Blog (RSS)

6

4

3

1

1

15

#12

Marketing in a branded world!! (RSS)

6

3

3

1

1

14

#13

MisEntropy (RSS)

6

3

3

1

1

14

#14

Saurabh Garg (RSS)

6

2

3

1

2

14

#15

Marketology- Emerging Trends (RSS)

5

4

1

1

3

14

#16

One Size Fits One (RSS)

5

4

1

1

1

12

#17

CheckPosts- On Marketing Media and Culture(RSS)

4

4

1

1

1

11

#18

Digerati Forum (RSS)

3

3

1

1

1

9


Each of the five factors range from 0 to 10, where 10 is the maximum score. The maximum total score for each blog, therefore, is 50. There will be monthly updates on the ranking. Below you will find the details about the algorithm:

Blogs Considered: The list considers only blogs that have high percentage of Social Media related content. Topics might range from Social Media news, information, tips, building communities, conversations etc.

Google PageRank (0 to 10): Google PageRank is a link-analysis algorithm that interprets web links and assigns a numerical weighting (0 to 10) to each site. The actual PageRank was used in the algorithm.

Alexa Rank (0 to 10):Alexa ranks sites with an algorithm that incorporates page views and reach (the percentage of all web users who have visited that particular site). This ranges were determined based on the Alexa Rank (i.e., 150k and up, 150k-100k, 100k-75k, 75k-50k) and each range was asssigned a number (1 to 10).

Feed Subscriber (0 to 10): Subscriber ranges were determined (i.e., 1-50, 50-100, 100-150, 150-200 and more) and each range was assigned a number (1 to 10).

Technorati Authority (0 to 10): Much like the InLinks count, Technorati's Authority count is the number of blog (as opposed to individual links) that link to a particular blog. Ranges were determined based on Technorati's Authority rank (i.e., 1-100, 100-200, 200-400, 400-600 & more) and each range was assigned a number (1 to 10).

Sampad's Rank (0 to 10): This is the only subjective measure in the algorithm to be assigned to the blogs which will be ranked. The actual rank depends on the content of the blog posts, quality of the blog posts, frequency, creativity & relevancy.

P.S. These are the best blogs on Social Media in India. If you also want to feature in the "Best Social Media Blogs in India" list, please link back to this post or else mail me at sampad.s [at]gmail.com your Blog Address and RSS feed for review. As soon as your blog gets listed, will mail you back.

Friday, September 19, 2008

Google's Intelligent Cloud & Kevin Kelly's "Next 5,000 days of the Web"

From Google Blog Post:

"...The internet has had an enourmous impact on people's lives around the world in the ten years since Google's founding. It has changed politics, entertainment, culture, business, health care, the environment and just about every other topic you can think of. Which got us thinking, what's going to happen in the next ten years? How will this phenomenal technology evolve, how will we adapt, and (more importantly) how will it adapt us?....."

Some more juice on this: "....Thus, computer systems will have greater opportunity to learn from the collective behavior of billions of humans. They will get smarter, gleaning relationships between objects, nuances, intentions, meanings, and other deep conceptual information. Today's Google search uses an early form of this approach, but in the future many more systems will be able to benefit from it."

Now this is real damn interesting stuff - Future of Google or should I say Future of Internet. Saurabh has got some interesting stuff to share here on "Future of Search" too.

What really got me excited was not the word Future which is all around this blog post but the prediction of different set of minds towards one direction i.e. Future of Search linked with Google & Internet par se.

Check out the video from Kevin Kelly from TED Talks.




One suggestion would be to check the comments down below the video.

Though this is the end of the post but the question will still remain: Where are we going? So just to put it in simple words, the best way to predict the future is to invent it, so we will be doing our best to make good on our experts' words every day - Karen Wickre & Alan Eagle, Series Editors of Intelligent Cloud from GoogleBlog.


Yahoo Launches SpotM in India

From TechCrunch: "......Yahoo India announced that it has launched yet another social network for the 16-24 age bracket in an attempt to capture the growing market in India. And although scant details are available, it sounds interesting.

Target Market:


Dubbed SpotM, the new social network will bring college-aged and those close to going to college together in one space.

Marketing/Targetting Dilemma:


There’s no word on how Yahoo will be able to ensure everyone using the service is really as old as they claim, but Yahoo believes it can manage that problem.

Points of Differentiation:

SpotM attempts to differentiate itself by offering two features:-

1. The idea of a secret friend.

2. SMS integration with anonymous chat.

According to Yahoo, SpotM will allow users to make friends with other users and if they choose, make those friends private so other users don’t know about the relationship. SMS integration with anonymous chat will let users correspond via SMS without revealing their phone number.

Scepticism:

It’s nice to see Yahoo try something new, but whether or not its privacy initiatives will really work in its favor remains in doubt. As social networks become more popular, it’s transparency that parenting groups are looking for, not privacy. And once those issues arise, every social network buckles under the pressure. Will Yahoo be any different?

SpotM is currently in private beta.

My Comments:

I’m not too sure about this new initiative by Yahoo since already within a span of 2-3 years there have been plethora of Social Networking Sites (SNS) developed by Indians and Intl giants like Google etc. So for SpotM, it better be good, different, fast, high on usability and wide reaching otherwise another failed investment I suppose to nudge Indian expectations from Yahoo.